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Business Books
| Branson, Richard: Losing My Virginity
Book Number: 47009
Random House 1998 8vo hardcover 595pp index, b/w illus. very good / very good d/w.
Keywords: Biography Autobiography Business Losing My Virginity Branson Richard
Price: $25.00 |
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| Iacobucci, Dawn - Edited by: Kellogg on Marketing
Book Number: 47005
Wiley January 15, 2000 8vo Hardcover in d/w. 427pp very good. Po name of ffl. Here is the best cutting-edge thinking on marketing strategy from the world's leading institution for studying marketing: the renowned Kellogg School of Management at Northwestern University. Gathering multiple perspectives from such internationally distinguished professors as Kellogg's marketing guru Philip Kotler, this is the first book to compile a wide array of business expertise from a top school-providing executives and managers in any industry with creative, highly effective solutions to a variety of marketing dilemmas. Destined to become a marketing classic, Kellogg on Marketing includes individual chapters written by Kellogg marketing professors and covers key areas of discussion such as: New twists on fundamental marketing concepts: segmentation, targeting, and positioning. Marketplace tools, referred to as the 4P's: product, price, promotion, and place. The future of marketing. Building on the successful model of Wharton on Dynamic Competitive Strategy, the unique collection of business wisdom in Kellogg on Marketing will be invaluable to marketing executives, managers, consultants, and MBA students focused on successful careers in marketing.
Keywords: marketing branding business kellogg management Kellogg on Marketing Iacobucci Dawn
Price: $25.00 |
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| Ellis, Amanda: Women's business, women's wealth : create the life you want at work and in business
Book Number: 47160
Random House 2002 8vo softcover 386pp near fine. Scores of women share their inspiring stories. Including Nicky Riemer, Nan Carroll, Poppy King, Quentin Bryce, Wendy McCarthy, Robyn Henderson, Sarah Murdoch.
Keywords: Women's business women's wealth create the life you want at work and in business Ellis Amandanttttttt
Price: $22.00 |
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| Tyrrell, Jerry: Househunting: a Consumer's Guide to Buying a Home in Australia: A Consumer's Guide to Buying a Home in Australia
Book Number: 47268
McPhee Gribble 1993 8vo softcover 158pp very good. Step-by-step advice on finding a property, financial planning, checking the property, negotiating the purchase, legal requirements. Includes information on flats, townhouses, vacant land and investment properties. Real estate, conveyancing and building terms glossary.
Keywords: Househunting a Consumer's Guide to Buying a Home in Australia A Consumer's Guide to Buying a Home in Australia Tyrrell Jerry
Price: $12.00 |
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| Bruveris, Helene A.: Party Your Way to Prosperity
Book Number: 47365
Australia: Millenium Books, 1991 8vo. softcover. 245pp. very good. Inscribed & signed by author. A Complete Guide to Party Plan Selling. The only book of its kind, Party your Way to Properity is a practicle, easy to follow step by step account of how to build a thriving Party Plan business. Exciting features Visual presentation skills, The Party Chart, Simple and effective ways to date all the parties you want. The answer to recruiting with ease.
Keywords: party plan selling business
Price: $25.00 |
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| Rylatt, Alastair: Navigating the Frenzied World of Work
Book Number: 47492
Business & Professional Publishing September 1999 8vo softcover 240pp near fine. The complete guide to surviving the challenges, confrontations and change in the world of work. Part manual part workbook.
Keywords: Navigating the Frenzied World of Work Rylatt Alastair
Price: $14.00 |
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| Cohen, Adam: The Perfect Store. Inside Ebay
Book Number: 47675
Piatkus 2002 8vo. hardcover. 332pp. index. Very good. / Very good d/wq.
Keywords: ebay internet auction online
Price: $18.00 |
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| Fontanills, George A.: The Fearless Investor - Learn the Secret to Managed Risk Investing
Book Number: 47901
Optionetics 2005 fourth Editon 8vo. Softcover. 103pp. Designed to give you the keys to trading success. Tremendous profit-making opportunities exist, but to become successful, you have to know the rules of the game. The only way you'll ever make any real money is to take control of your finances by learning to invest wisely using high-profit, low-risk investing strategies.
Keywords: Low risk investing, risk-to-reward ratio
Price: $12.00 |
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| Australian Stock Exchange: Starting out in shares : the ASX way
Book Number: 47902
ASX 2004 8vo softcover 240pp near fine. Index. Learn How shares compare with other investments, where to find sharemarket information, how and when to buy shares, the ways to analyse stocks and their prices, the importance of record keeping, how to understand the terms and jargon used in the investment world.
Keywords: Starting out in shares the ASX way Australian Stock Exchange
Price: $25.00 |
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| Royte, Elizabeth: Bottlemania: How Water Went on Sale and Why We Bought it
Book Number: 47969
Scribe Publications 30 Jun 2008 8vo softcover 288pp Very good. An incisive, intrepid, and habit-changing narrative investigation into the commercialisation of our most basic human need: drinking water. Having already surpassed milk and beer, bottled water is on the verge of becoming the most popular beverage in the United States. The brands have become so ubiquitous that we’re hardly conscious that Poland Spring and Evian were once real springs, bubbling in remote corners of Maine and France. Only now, with the water industry trading in the billions of dollars, have we begun to question what it is we’re drinking and why. In this intelligent, eye-opening work of narrative journalism, Elizabeth Royte does for water what Eric Schlosser did for fast food: she finds the people, machines, economies, and cultural trends that bring it from nature to our supermarkets. Along the way, she investigates the questions we must inevitably answer. Who owns our water? What happens when a bottled-water company stakes a claim on your town’s source? Should we have to pay for water? Is the stuff coming from the tap completely safe? And if so, how many chemicals are dumped in to make it potable? What’s the environmental footprint of making, transporting, and disposing of all those plastic bottles? A riveting chronicle of one of the greatest marketing coups of the twentieth century as well as a powerful environmental wake-up call, Bottlemania is essential reading for anyone who shells out money to quench their daily thirst.
Keywords: Bottlemania How Water Went on Sale and Why We Bought it Royte Elizabeth
Price: $25.00 |
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